Showing posts with label advertising. Show all posts
Showing posts with label advertising. Show all posts

Monday, January 19, 2009

Get It Right!


Slick campaigns need the right image to make an adequate impact. If you really want your 'copy' to scream, be sure to get your visuals right. Ideal campaigns ride on a healthy mix of words and visuals, grabbing a larger audience. Some people react to strong sentiments woven into interesting text and some just need a picture to move them. The Best bet is to spend time in selecting or creating the right image for your ad, complimenting it with a powerful message and letting people decide if it gets them in the gut or not. For easy access to high quality Indian and international images, log on to www.photosindia.com

Monday, December 22, 2008

Aiding the Real Estate boom.


The global economic situation maybe facing a slowdown but the same cannot be said for Indian Real Estate. I don't know the demand statistics or the sales estimates these builders have made but I do know that every week there is a new apartment complex added to the burgeoning real estate layout of a suburb/city like Gurgaon. Here too Photosindia.com provides the ideal picture for the future home of hundreds of aspiring, young Indian families.

Monday, December 1, 2008

Winter magic with Photosindia.com



Cozy up with warm images of beautiful people. Photosindia.com stocks images to suit every season, be it the hot, hot Delhi summer or the cool environs of the mountains, we have it all. What is interesting is that clothing and lifestyle brands now want an expression, a face, a real person to convey their message rather than a group of mannequin like models dressed in their designs. In an ideal advertising situation, it is better to not showcase designs and patterns as buyers are known to abstain from buying garments displayed in advertisements. Though it is very much the ad that brings the crowds in, it isn't always for the apparel they saw in the ad, it is more for how the model in the ad looks and how he or she makes the buyer feel. Ultimately, you want to feel exactly like the model in those pictures.

Monday, November 3, 2008

Photosindia.com helps educate too!

Sometimes its all about pretty faces, simple concepts and an image that has a clear cut message!

Say it with the perfect image from Photosindia.com

We have been producing Indian imagery for over 3 years, there is nothing that we haven't covered and its always a pleasant surprise when one of our images is selected as the face of a brand. Makes us feel 'bang on'!

Friday, October 17, 2008

BigTV launches Diwali Promotion with PhotosIndia Image

Big TV DTH service of Reliance Communications launched their Diwali Dhamaka Offer with PhotosIndia Image.

Sunday, August 31, 2008

Tell your Tale

I sometimes wonder how hard it must be for designers and advertisers to find the right image. First you conceptualize an advertisement and then what? Well, there are several ways to scale this mountain, you can spend a LOT of money and go shoot whats in your head (hey I don't mean literally shoot yourself in desperation), I mean engage a studio, a photographer, an art director and a whole bunch of people beyond that, just to produce that one image that will tell your brand's story. The second option is cheaper, faster, dynamic and very very easily available - Stock Photos.



We at Photosindia.com in particular take pride in the fact that our images have told some big stories. We have been associated with domestic and international brands and our images have been lauded for having that touch of class not easily found with other Indian stockists. We personally believe our stronger point is making 'stock' buying and using easy for buyers. We research for you, we customize for you and most of all we think for you. With over 25,000 images now in circulation, we are sure we will have that one idea you want to see as an image.