Monday, January 19, 2009

Get It Right!


Slick campaigns need the right image to make an adequate impact. If you really want your 'copy' to scream, be sure to get your visuals right. Ideal campaigns ride on a healthy mix of words and visuals, grabbing a larger audience. Some people react to strong sentiments woven into interesting text and some just need a picture to move them. The Best bet is to spend time in selecting or creating the right image for your ad, complimenting it with a powerful message and letting people decide if it gets them in the gut or not. For easy access to high quality Indian and international images, log on to www.photosindia.com

Monday, January 5, 2009

Plan it Right


Time for financial planning, taxes, savings and scrimping. You are likely to see a plethora of financial brands screaming 'choose us' from bill boards and from advertisements. The coming 3 months mean - money, money, money, going out more than coming in unfortunately. For ample exposure and certified eyeballs, these finance companies need that one strong image to say everything they want to say, the copy has almost become immaterial, with images that exude emotion and expression, there seems to be no need for words! Here's Photosindia.com saying it for CitiFinancial!

Monday, December 22, 2008

Aiding the Real Estate boom.


The global economic situation maybe facing a slowdown but the same cannot be said for Indian Real Estate. I don't know the demand statistics or the sales estimates these builders have made but I do know that every week there is a new apartment complex added to the burgeoning real estate layout of a suburb/city like Gurgaon. Here too Photosindia.com provides the ideal picture for the future home of hundreds of aspiring, young Indian families.

Photosindia.com on a bestseller!


Monica Pradhan has probably had it up to her neck with comparisons to Amy Tan but that just can't be helped. The underlying emotions, the mothers and their daughters, the cooking and the culture within is all so Tan-esque. The Hindi Bindi Club is being touted as the Indian version of Amy Tan's wonderfully descriptive books about her, her mother, their Chinese heritage and the land of dreams, the US. Catch Photosindia.com on the cover of Monica Pradhan's new offering, The Hindi Bindi Club, that name is almost perfect for Photosindia.com images!

Monday, December 1, 2008

Winter magic with Photosindia.com



Cozy up with warm images of beautiful people. Photosindia.com stocks images to suit every season, be it the hot, hot Delhi summer or the cool environs of the mountains, we have it all. What is interesting is that clothing and lifestyle brands now want an expression, a face, a real person to convey their message rather than a group of mannequin like models dressed in their designs. In an ideal advertising situation, it is better to not showcase designs and patterns as buyers are known to abstain from buying garments displayed in advertisements. Though it is very much the ad that brings the crowds in, it isn't always for the apparel they saw in the ad, it is more for how the model in the ad looks and how he or she makes the buyer feel. Ultimately, you want to feel exactly like the model in those pictures.

Monday, November 17, 2008

We said it for HSBC

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As always Photosindia.com offers the perfect image for your to tell your story. Whether it's a service or a product, we offer images that can convey your thoughts as a marketeer into a vision that your consumers can identify with.

Thursday, November 6, 2008

Photosindia.com says it for Convergys



Photosindia.com is making a niche in imagery that is socially very relevant. Our images have their own agenda too, to promote India and Indians as a nation of achievers.