Monday, June 25, 2007 is the face of Dainik Bhaskar

I can imagine the ‘creative’ cabin of an ad agency. Except that my vivid imagination always sees static electricity and bulbs going off everywhere, I would imagine that to be a ‘creative’ environment. Electric and buzzing. These are the places where our product is discussed, which image would be perfect for the message we want to relay??? That’s when we come into the picture, as of now we boast of over 12,000 contemporary and unique images of India and Indians. How I wish I was in one of these ‘creative’ sessions because not only do we have solutions at, we have creative content that will actually give you ideas.

One particular creative session birthed the idea of using teenage girls gossiping to promote the print media. Here is the sweet part of deal – on the one hand you have models to hire, photographer to engage, rent a studio or clean out the one you have, oh ya the makeup artist, the hair guy, the art director …..OR It’s so simple, that I can’t believe I am explaining it. Call us with your brief, give us the day you would have ideally set aside for a shoot and we will get back to you with images that are specific to your brief …. I must add the sweetest part of the deal …it will probably cost you 1/10th of the cost of actual production. I can’t help saying it again – at it is sooooo easy!!!

Anyway, Dainik Bhaskar did the smart thing and called us. We had an image of three pretty teenage girls gossiping their little hearts out and that was Dainik Bhaskar’s perfect image!



Thursday, June 21, 2007

The Taj - A Symbol of Devotion

View Stock Photo Gallery by

The Taj Mahal is a mausoleum located in Agra, India. The Mughal Emperor Shah Jahan commissioned it as a mausoleum for his favorite Persian wife, Mumtaz Mahal. Construction began in 1632 and was completed in approximately 1648.

Some dispute surrounds the question of who designed the Taj Mahal; it is clear a team of designers and craftsmen were responsible for the design, with Ustad Ahmad Lahauri considered the most likely candidate as the principal designer.

The Taj Mahal (sometimes called "the Taj") is generally considered the finest example of Mughal architecture, a style that combines elements of Persian, Turkish, Indian, and Islamic architectural styles. While the white domed marble mausoleum is the most familiar part of the monument, the Taj Mahal is actually an integrated complex of structures. It was listed as a UNESCO World Heritage Site in 1983 when it was described as a "universally admired masterpiece of the world's heritage.

In 1631 Shah Jahan, emperor during the Mughal's period of greatest prosperity, was grief-stricken when his second wife, Mumtaz Mahal, died during the birth of their daughter Gauhara Begum, their fourteenth child. Contemporary court chronicles concerning Shah Jahan's grief form the basis of the love story traditionally held as the inspiration for the Taj Mahal.

Construction of the Taj Mahal was begun soon after Mumtaz's death. The principal mausoleum was completed in 1648, and the surrounding buildings and garden were finished five years later.

The complex is set in and around a large charbagh (a formal Mughal garden divided into four parts). Measuring 300 meters × 300 meters, the garden uses raised pathways which divide each quarter of the garden into 16 sunken parterres or flowerbeds. A raised marble water tank at the center of the garden, halfway between the tomb and the gateway, and a linear reflecting pool on the North-South axis reflect the Taj Mahal. Elsewhere the garden is laid out with avenues of trees and fountains

The Charbagh garden was introduced to India by the first Mughal emperor Babur, a design inspired by Persian gardens. The charbagh is meant to reflect the gardens of Paradise (from the Persian paridaeza — a walled garden). In mystic Islamic texts of the Mughal period, paradise is described as an ideal garden, filled with abundance. Water plays a key role in these descriptions: In Paradise, these text say, four rivers source at a central spring or mountain, and separate the garden into north, west, south and east.

Most Mughal charbaghs are rectangular in form, with a tomb or pavilion in the center of the garden. The Taj Mahal garden is unusual in that the main element, the tomb, is located at the end rather than at the center of the garden. But the existence of the newly discovered Mahtab Bagh or "Moonlight Garden" on the other side of the Yamuna provides a different interpretation — that the Yamuna itself was incorporated into the garden's design, and was meant to be seen as one of the rivers of Paradise.

The layout of the garden, and its architectural features such as its fountains, brick and marble walkways, and geometric brick-lined flowerbeds are similar to Shalimar's, and suggest that the garden may have been designed by the same engineer, Ali Mardan.

Early accounts of the garden describe its profusion of vegetation, including roses, daffodils, and fruit trees in abundance. As the Mughal Empire declined, the tending of the garden declined as well. When the British took over management of the Taj Mahal, they changed the landscaping to resemble the formal lawns of London.

Myths about the Taj Mahal are now so old or compelling that they are often repeated as facts. A longstanding myth holds that Shah Jahan planned a duplicate mausoleum to be built in black marble across the Jumna river. The 'black taj' idea originates in the fanciful writings of Jean-Baptiste Tavernier, a European traveller who visited Agra in 1665. The story suggests that Shah Jahan was overthrown by his son Aurangzeb before the black version could be built. Ruins of blackened marble across the river, in the so-called Moonlight Garden (Mahtab Bagh) seemed to support this legend. However, excavations carried out in the 1990s found only white marble features discoloured completely to black. The garden buildings had collapsed due to repeated flooding. Others speculate that the 'black taj' may refer to the reflection of the Taj in the large pool of the moonlight garden.

Numerous stories describe — often in horrific detail — the deaths, dismemberments and mutilations which Shah Jahan inflicted on various architects and craftsmen associated with the tomb. No evidence for these claims exist.

Sometimes misinformation about the Taj has been used for political or self-serving advantage. Lord William Bentinck, governor of India in the 1830s, supposedly planned to demolish the Taj Mahal and auction off the marble. There is no contemporary evidence for this story, which may have emerged in the late nineteenth century when Bentinck was being criticised for his penny-pinching Utilitarianism, and when Lord Curzon was emphasising earlier neglect of the monument. Bentinck's biographer John Rosselli says that the story arose from Bentinck's fund-raising sale of discarded marble from Agra Fort.

My take on Indian Food

View Stock Photo Gallery by

The writer’s block I developed for this topic has been the most painful. ‘Indian food’ would ideally be my favorite topic, actually it is my favorite topic but I have no clue where to start. Should I pick a region (North, South etc.), a state (Punjab, Kerala, West Bengal …), a cuisine (Awadh, Konkan…), a religion (Jain, Parsi …)? India has foods that could cover a world on its own, and no it’s not just curry we are serving tonight! In fact curry is the last thing ‘Indian cuisine’ would like to boast of, she is a gourmet and curry is too much fusion for her pride. ‘Indian cuisine’ cannot be defined because of its vastness, it cannot be categorized for the same reason too. What can explain the delicacies of this amazing country is the experience itself. So after you read this, take a trip to the closest restaurant that serves a cuisine other than that of your region (if you are in India) and if you are abroad, go to any Indian restaurant and no two will taste alike.

Let me start with two of the broadest categories I can find – Vegetarian and Non Vegetarian. Vegetarian’s in India are a large majority and most restaurants even international ones keep well stocked menus for them. There are no ‘vegan’s’ per se but there are communities that avoid onions and garlic all together, like the Jain’s. International flights readily offer ‘Jain’ meals because they are essentially a trader caste and run some of the largest family led business conglomerates. India has always had a strong farming culture which offers fresh seasonal vegetables through the year. The interesting thing about all the foods of India is that their history lies entrenched in ‘Ayurveda’. For instance, cauliflower is a winter vegetable, scientifically it is proven to be difficult to digest, its best consumed in cold weather because the body has a slow metabolism. It is available only in the winter months. Summers produce lighter, more water based vegetables and fruits like a variety of gourds and melons. Summer and winter foods throughout India vary and science behind it is always good for digestion and essential for the elements of that season. In states like Gujarat and Rajasthan, a vegetarian spread could mean over 100 dishes and again no two will taste alike. The famed ‘thali’ is the Indian counterpart of a 10-15 course meal, except that it’s served together and replenished as often as the patron likes. A variety of pulses, wet and dry will be served, along with curried or stir fried vegetables, pickles, yoghurts infused with onions, tomatoes, cucumbers or tempered with curry leaves, fritters called ‘pakoras’ of seasonal vegetables will complete the thali.

Non vegetarian cuisine on the other hand has historical value. The innumerable invasions of India, the Mughal era that started in the 1500’s, the Portuguese in Goa and the French in Pondicherry, all left a stark impact on the dishes of those areas. Some states like Kerala and regions like the Konkan coast can share fish and seafood recipes from hundreds of years ago but by and large non vegetarian food in India has constantly evolved. I once read a fun story about the famous ‘Meen Moily’ fish curry of Kerela (‘meen’ means fish). A British lady (I am sure it was over a 100 years ago), loved the authentic Kerala fish curry except that she found it too spicy (the real black pepper spice not the god awful red chilli one), so she worked it around with naturally sweet coconut milk, a whole lot of curry leaves and just a few green chillies… her name was Molly. Try that dish and you will thank me, in fact I think I’ll cook it tonight. Fish and seafood are cooked throughout coastal India, being a peninsula there was a lot of coast to cover. West Bengal uses coconut milk too but their ‘masala’ base is mustard seeds, Goan’s on the other hand are as fond of coconut milk but their ‘masala’ is a potent combination of dry red chillis and vinegar. You would have never tasted two prawn curries so different from each other and yet from the same country. Other meats like chicken, lamb and pork are very popular too. Imagine multiplying 100 vegetables x 25 cuisines x 1 billion homes … that’s the variety we offer.

Wednesday, June 20, 2007

Business Process Outsourcing and its Indian story

View Stock Photo Gallery by

What really is Business Process Outsourcing or BPO? Nope, it’s not the evil giant that swallowed all the jobs from the west, its just a sector that’s making waves in India and making hell of a difference abroad. This sector has now become so specialized that India offers high end work referred to as Knowledge Process Outsourcing or KPO and other variants such as Legal Process Outsourcing (LPO). Unlike what most people think, this industry did not take shape in the last decade, this process of outsourcing back end work actually happened way back in the 80’s. This is when biggies like British Airways and American Express started looking for cheaper business venues. Cheaper didn’t necessarily mean there was a compromise on talent, India always had plenty of talent to offer. At this stage the telecom boom was starting to happen as well, realty was on the rise and suddenly there was all these personnel that wanted to come back home. With them they brought their jobs, it was a simple relocation that clicked. Next came GE, Jack Welch always knew potential when he saw it. GECIS was their baby and that was just the start of the nursery India was to become.

By the year 2000, several BPO companies mushroomed all over Sub-urban cities like Gurgaon, Pune, Bangalore etc. MNC (Multinational companies) were awed by the working ethic of Indians as well as budget goodies like tele-services, office rentals, relatively low pay packages, it was glorious all the way. The industry grew at a rate of 38% in the year 2005. For the financial year 2006, the projection was of US $7.2 billion worth of services provided by this industry.

Today the global BPO Industry is estimated to be worth 120-150 billion dollars, of this the offshore BPO is estimated to be some US$11.4 billion. The Information Technology sector that comprises of ITES (IT-enabled services) and BPO (Business Process Outsourcing) entities has driven India into an economic boom. Today India is a much sought after destination for global offshore outsourcing companies because of its track record. This is an employment generating sector, the BPO industry alone created job opportunities for around 74,400 additional personnel in India in the year 04-05. The last headcount stood at 400,000 which was 40% of the approximate one million workers estimated to be directly employees in the IT and BPO Sector. Nearly 75% of US and European multinational companies now use outsourcing or shared services to support their financial functions. As per the estimates on ‘Wikipedia’ - 72% of European multinational companies have outsourced financial functions over the past two years. Additionally, 71% of European companies and 78% US companies plan to use these services in the next 12-24 months. Overall, 29% of US and European companies expect to increase their use of outsourcing of financial functions, with spending expected to be nearly 16% higher than current levels.

India is truly Shining!

Monday, June 18, 2007

PUSHKAR: The home of ‘Brahma’, the Creator and the Pushkar Fair

View Stock Photo Gallery by

Pushkar is a small town in Rajasthan, it is as picturesque as any desert town can be but it has other claims to fame that make it a prominent address on the Indian map. Pushkar, literally meaning 'a lotus that has bloomed in mud', and it also home to one of the only two temples dedicated to Lord Brahma. The seat upon which Lord Brahma resides is a blue Lotus also known as ‘Pushkara’ in Sanskrit. Lord Brahma is a part of the Hindu Holy Trinity and he serves as the ‘Creator’ of mankind, the way Lord Shiva is considered the destroyer. Lord Brahma is said to be the son of the Supreme Being. He created the universe and he had several symbols associated with his persona.

Mythology states that Lord Brahma annoyed Lord Shiva during a tryst and the curse bestowed upon him was that no man on earth would worship Lord Brahma the way other deities are worshipped. Another school of thought attributed this curse to a demi God who was ignored by Lord Brahma. But it is the practicalities of modern society that have asked for a more plausible explanation. Like the one stated by Mr. Surin Usgaonkar “The true philosophical reason why Brahma is not worshiped like the other deities is as under: Worship involves faith and faith to certain degree means accepting supremacy of someone without questioning. Brahma, on the other hand, represents true knowledge. The knowledge and faith are philosophically antithetical concepts. Knowledge blooms in self-doubt, constant questioning, criticism and discussions and it lapses in faith.”

Leaving such heavy thinking aside, let’s go back to Pushkar, where this whole dialogue began. Pushkar has one of the two temples dedicated to Lord Brahma and it is here that one of the largest cultural, trading and religious fair takes place every year. ‘Pushkar Mela’ (‘mela’ literally means fair or carnival) is India’s largest cattle fair. It is a spectacular event with Rajasthani men and women in their traditional attire, ash smeared holy men and more than one lakh people, from all over Rajasthan as well as tourists from different parts of India and abroad in attendance. Apart from the people there is bevy of bulls, cows, sheep, goats, horses and camels for sale and barter. It is not just business here, this week long fair also has fabulous events and brilliant shopping stalls. There are hysterical camel races, where photographers are known to get trampled (objects in the lens appear farther than they really are!!!). Rajasthani gypsies in their vibrant colorful skirts perform dance and music recitals through the days and nights. The shopping stalls glitter all the way with handcrafted leather goods to dainty glass bangles and beautiful textiles. Craftsman from all over Rajasthan and neighboring states bring their wares out for the world to see and appreciate. At Pushkar there is something for everyone. The shopper will find his delights, the trader will get a great bargain and the tourist will see the colorful and charismatic India they were hoping to see.

‘Pushkar Fair’ is always held in the month of Kartik. It starts two days before the full moon of the month and ends a day after it. This year the fair is from 18th-24th November 2007, a tad later than usual. It is the Pushkar lake in this city that all devotional activities center around. It has 52 ghats (like cement bleachers/steps) and is the main reason for the confluence of so many people from all parts of the country and abroad. It is considered imperative to take a dip in the Pushkar Lake on the night of a full moon. According to the Puranas (meaning ‘ancient Indian tales’), a pilgrimage to Pushkar destroys all evil and washes away all sins. A person that has had a dip in the lake at Pushkar and worshipped Brahma achieves salvation. For this reason, thousands of people gather here for this great annual pilgrimage and fair. Could there be an easier way??

Sunday, June 17, 2007

The Indian Connection

View Stock Photo Gallery by

Doing business in India has never been easier. The markets have opened, the government has taken serious economic stances to encourage foreign investment and ‘globalization’ isn’t a scary word anymore. Gone are the days when ‘Amul’ butter felt threatened by the attractively packed imported ‘fats’. Screaming ‘Fat Free’ off their labels, but the good old Indian wasn’t easy prey. There was a skewed kind of brand loyalty that had ‘nostalgia’ written all over it and the average Indian needed a bit more than just great packaging in multiple languages.

Thus started the media frenzy. ‘Tang’ came back with a bang, images of young Indian’s lolling about with sweaty glasses of ‘Tang’ made for the picture perfect West. After all in reverse Indian companies had invested over $2 billion in the US in 2006-07 and completed a total of 48 deals with the firms there. Suddenly, everybody knew us and we found retail heaven. Indian companies went on to announce 115 foreign acquisitions worth $7.4 billion, and it wasn’t always done by large business conglomerates but also by several small and medium enterprises of India.

With this kind of attention, India went on to become the hot spot for the $42.7 billion telecom giant Motorola’s production base for coming out with new technologies for emerging markets. The Indian economy was expected to grow at the rate of 8% this year and this would have been the fourth year in a row for 8% GDP growth. Then the other day we have Union Finance Minister P Chidambaram expressing supreme confidence that GDP growth will touch 10% in the current fiscal. It seems to have a lot to do with the age profile in India as compared to the global working population. This has to be a better dividend for the Indian economy. Our core working populace is young Indian’s adding significantly to the country’s growth. They are the big earners and the big spenders. They are the target audience for every sector possible because now they can afford their dreams. Websites like have young Indian's congratulating each other over new houses bought in foreign countries, imported cars bought in local cities and European holidays every summer. With pockets this deep, aspirations this huge and limitless possibilities …it is India all the way.

Saturday, June 16, 2007

The Sensual Sari

View Stock Photo Gallery by

The ‘sari’ adds a whole new meaning to the term ‘the whole nine yards’. It is a 5000 year old traditional outfit, worn by an estimated 75% of the female populace of India. It is a one piece garment and its length ranges from five to nine and half yards. All of which is wrapped around the waist, with one end draped over the shoulder. It is worn all over India in over 15 regional styles and in every way that a 'Sari' is fashioned it adds sensuality and femininity to a woman’s body.

From the basic cotton to rich silk, sexy satin and elegant organza, the sari comes in a variety of fabrics. Sari’s can be block printed with natural dyes; they can be embroidered with intricate patterns or woven with imaginative designs. Even avid ‘sari’ collectors will say no one can have them all. Some of the popular regions for ethnic ‘sari’s are West Bengal where the wondrous ‘Baluchari’ comes from, it always has images of Indian religious epics as a pattern. The state of Tamil Nadu offers the richly brocaded ‘Kanchipuram’, they are silk saris much sought after and considered a must for every woman to own. Orissa has mastered the art of yarn dyed patterning, their Sari’s are stark and geometric. Rajasthan and Gujarat derive their inspiration from the gypsy culture of that region, their bandhini’ sari’s come in vibrant colors achieved from the process of ‘tie and dye’. The list of ethnic sari’s is endless but the ‘sari’ has evolved. As times have changed so has the ‘sari’, in order to suit the 21st century Indian women, sari’s come with more modern designs and in more manageable fabrics. Embroidery on ‘sari’s’ has been replaced by sequins and ‘Swarovski’ crystals, only to invite a whole new generation into its fold (pun intended)!

What really makes this outfit extremely versatile is that it can be worn as a trouser, as shorts or as a simple skirt, without one single stitch on it. Sari’s suit the weather of the Indian subcontinent, it is airy and light yet sensual and suggestive. A hint of the midriff is all an Indian woman will divulge but the sari hugs a woman’s curves so beautifully, that she stands out despite her whole body being covered.

The ‘sari’ is draped and tucked into a skirt like garment called the ‘petticoat’ and on the upper body a short bodice called a ‘blouse’ is worn. The midriff is bare. Every state of India has a traditional weave for the ‘sari’ as well as a traditional style of draping. North India produces fine block printed cottons and textured silks like those found in Varanasi. South India on the other hand prefers to ignore the glaring sun and produce richer and heavier silk saris with ancient motifs and patterns. Every region of India boasts of a typical ‘sari’ only found in that area.

So if you haven’t worn one yet, go ahead take the plunge. The real secret of the ‘sari’ is – it adds curves to the right places and hides curves in the wrong places. Enjoy!

Friday, June 15, 2007

About the art of ‘MEHNDI/HENNA’

View Image Gallery by

‘Mehndi' is a paste made from finely ground Henna leaves, this paste is traditionally meant to be applied to the hands and feet of a bride, it stains the skin like a tattoo albeit temporarily. Authentic henna leaves a rich auburn color and it is applied in intricate designs and patterns on the palms and top of the feet. Today henna does not remain exclusive to religious and ritualistic ceremonies; it is also adorned by people as artwork on various parts of the body, like the nape of the neck, lower back and upper arms, quite like temporary tattoos. 'Mehndi’ can be found in the history of many cultures in and around the Asian subcontinent, yet it remains integral to the social and cultural fabric of India.

Henna art is essential to the marriage ceremonies in India. Brides sit patiently for hours while artists work their magic. The patterns are lacy, geometric, floral or bold and each bride waits for this day as much as she does for her wedding day. The paste is kept on few hours, supplemented with a mixture of sugar and lime or mustard oil to deepen the color. It is then scraped or washed off. Many say the bride must not wet her hands after the dried paste is removed, the color gets richer overnight. And the richer the color the more love and acceptance the bride will receive in her new family. Henna does not remain exclusive to brides; it is applied on the hands of all the wedding guests including the men. The groom’s family have a henna ritual of their own and he proudly wears a pattern on his palm to express his joy and participate in the gaiety of the moment. Henna is considered auspicious and essential to the rituals of marriage in India, especially in the Northern region.

This art is passed down generations of mehndi’ artists and during wedding season, they are widely sought after community. They use plastic sheets wrapped into cones, filled with the henna paste and nipped at the tip, to squeeze and apply complex and elaborate designs. The traditional designs are ideas absorbed from nature, grand floral patterns and peacock tails are common to mehndi’ art.

The history associated with 'mehndi’ is varied. There has been a mention of henna art in ancient Indian text and it is believed to have been used for over 5000 years as a cosmetic product. Some historians believe henna was first used in North Africa and the Middle East and traveled to the South East of Asia along with trade and invasions. Wherever the concept of ‘mehndi’ art has been studied, the patterns that emerge from Indian culture are the most extraordinary.

Henna also has healing properties too; it is applied as salve to sores and cuts. Its natural composition is such that it cools the area it is applied to and many northern Indian states wear henna on the soles of their feet on hot summer days. Henna is used to dye hair; it leaves the same burgundy sheen on hair and also conditions the scalp. ‘Ayurveda’ uses henna as treatment for severe medical conditions related to the skin and digestion.

About the famous ‘BINDI’

View Stock Photo Gallery by

Indian women are famed for their bright clothes and traditional jewelry. Added to this burst of color are a host of other adornments in the form body art and piercings. One strong symbol of body art is the ‘bindi’ or ‘bindiya’. It is usually a red dot worn in the center of the forehead, just between the brows.

A powder of dried turmeric and lead produces ‘kumkum’ or ‘sindoor’ used to apply the traditional red bindi. In southern India vermillion is used to apply a ‘bindi’, it is made of powdered red mercuric sulphide. Now bindi’s are available in a variety of colors and materials. Married women wear it as a norm, while younger women prefer to wear it as an accessory.

Several theories explain the tradition of this ornamental dot. Those of a scientific bent of mind say the 'bindi’ is applied on an integral nerve point. This center point is considered an integration of higher wisdom and inner strength. The ‘bindi’ is thus applied to retain energy. The traditionalists believe it brings good fortune and luck. It is auspicious and a symbol of marriage, the most sacred of all ties. Mystics have always argued that the ‘bindi’ is the third eye, the seat of all Hindu goddesses and their powers. Ultimately it is the Fashionista’s that have brought the ‘bindi’ into the limelight by wearing it simply for its stark presence and mystery.

‘Bindi’s’ are now tradition and trendy. They come in intricate patterns with gems and sequins adding to the vibrancy. They are worn with both ethnic and western clothes, making a global statement in fashion.

Not only women, but Hindu men also wear a dot on the forehead, indicating their third eye. The 'bindi’ for men can also be called a ‘Tika’ or 'Tilak', it is usually longer and applied with the thumb. The ‘Tika’ is an auspicious symbol for men too, it reminds them of their spiritual heritage. In terms of history this ‘Tika’ helps to identify a Hindu among the members of other religions. Christians wear a cross, the Jewish wear a ‘yarmulke’, the Sikhs wear a turban and so on.

Ulitmately its women that identify most with the 'bindi', it signifies female energy or ‘shakti’. This red dot has gone from a symbol of marriage into patterns that go with a woman’s moods and the occasions in her life. It is all about empowerment and femininity.

Wednesday, June 13, 2007

Business Life

Check out this gallery from It showcases some of the most potent executive imagery from The images are bold with expressions of success and stress woven into each and every pixel. This is the drama of corporate life.

View Gallery plans to add 500K images in near future, the most admired content producer of stock photos with Indian Faces, is adding more global content to serve their customers. was the first Stock photo agency to pioneer high quality ‘Uniquely India’ content and is a premium Stock photo agency in Asia. And launched their "Uniquely India" Collection on Getty Images in January 2006.

Getty Images, the world’s leading creator and distributor of visual content, has now appointed to sell selected Getty Images Royalty Free collections in Indian Market. Starting July, 2007, selected Getty Images Royalty Free collections, including Digital Vision, PhotoDisc and Stock Byte, will be available on

Rick Plata, Sales Director, Indirect for Getty Images, EMEA and Asia Pacific said: “We are very proud to enter into this partnership with PhotosIndia which will help us build upon our existing success in the Indian market. We’re looking forward to strengthening’s sales and marketing activities to grow revenues and expand our current client base in the market even further.”

PhotosIndia CEO, Amit Narain said: “It’s a privilege for us to enter this alliance. The powerful and diverse imagery of Getty will help us increase our sales and broaden our client base. We are in the process of consolidating the best Royalty Free Collections in one place and are projecting ourselves as a one-stop-shop for all Image Requirements”.

He went on to add – “This will save the average time taken for an image search as you need to only use a single window, rather than putting the keywords across different sites and then comparing the results.”

Armed with the best Indian and international content, Photosindia has existing tie ups with the best international providers like – Jupiter Images, Image Source, Blend Images, etc.

For further information click on or

Media contacts:

Amit Narain
CEO Pvt. Ltd.
410, Udyog Vihar, Phase–3,
Gurgaon – 122016,

Tel : +91 124 324 0001
Fax : +91 124 234 6877

Getty Images:
Stephanie Hubbard
PR Manager, EMEA

Getty Images
101 Bayham Street,
4th Floor Camden,
London, NW1 0AG
United Kingdom

Tel: +44 (0)20 7544 3485
Fax: +44 (0)20 7544 3338